TV Account Executive

  • KCSO Telemundo 33 TV
  • Sacramento Ca 95815
  • Nov 02, 2017
Full time Accounting Executive Telecommunications

Job Description

KCSO-TV 33 Telemundo, Sacramento, CA

 

KCSO Telemundo 33 Sacramento seeks a highly motivated Account Executive to grow results for local businesses through advertising on our television station and digital properties. 

You must have prior success selling B2B solutions to small and medium-sized businesses in a competitive market. You must be a self-starter, persuasive, and have strong closing skills.  You should be goal oriented with exceptional listening and questioning skills, love to find and close new business, sell value instead of price, and develop long-lasting customer relationships. You are driven, accountable, ethical, hard-working, personable, rejection proof, and work well independently. Experience with advertising, TV, radio, newspaper, billboards, and consultative selling, as well as being Bi-lingual Spanish/English, is desired but not required. 

 

Your responsibilities will include:

  • Actively generating new leads through prospecting, customer referrals, as well as cold calling
  • Retain and grow current business as assigned and develop new clients
  • Generate television advertising revenue through sales to local advertisers
  • Generate digital advertising revenue through sales of website, mobile, and social media campaigns to local advertisers
  • Presenting marketing research and marketing solutions to local businesses
  • Understanding media options including traditional and digital advertising, and guiding clients to help them achieve their marketing objectives.
  • Working with production team to develop client messaging as needed. 

 

 

Qualifications:

  • Two (2) years outside sales experience required, media sales preferred
  • Strong understanding of digital media (website, mobile, and social)
  • Strong organizational, written and presentation skills 
  • Competitive, energetic, goal driven and self-starter
  • Ability to overcome objections, listen and understand client needs, and provide client based solutions. 
  • Ability to thrive in a fast paced environment.
  • Professional appearance

 

Bilingual, Spanish preferred but not a requirement.

Must be proficient in Microsoft Word, Excel, and PowerPoint

California Driver’s License and proof of insurance required

Salary: Commensurate with experience 

Serestar Communications is an Equal Opportunity Employer. We encourage women and minorities to apply. Serestar Communications Corporation participates in the E-Verify system operated by the US Department of Homeland Security and the Social Security Administration and will use E-Verify to confirm work eligibility for all new hire employees.